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Norwegian Rain Bespoke Raincoat Service Launch

  • Store Du Nord 49 Noordeinde Den Haag, ZH, 2514 GC Netherlands (map)

Store Du Nord is proud to introduce a next step in its collaboration with Norwegian Rain:

The Bespoke Raincoat Service!

On Saturday September 30th from 15-19h, and Sunday October 1st from 12-15h, the founders of Norwegian Rain, Alexander Helle and T-Michael, will be officially launching this new and innovative concept at Store Du Nord.
We invite you to join us, get into the groove and get your raincoat game on!

The raincoat-specialists of Norwegian Rain has spent 12 years on crafting the very best waterproof outerwear in the world – designed for urban living and suitable for all weather conditions. Now, they are reshaping not only the way their garments are created but also how they are sold, turning the conventional sales model on its head.

The Bespoke Raincoat Service represents a showroom concept that seamlessly merges Norwegian Rain’s aesthetic universe, the convenience of eCommerce, and the advantages of in-person shopping. Touch and try on the test-garments at Store Du Nord, then scan the QR code to visualize the fabric swatches on each style and see people wearing it. By a click or three your desired coat is ordered and will be delivered in two days if the garment already exists or made specially for the customer if not. The QR code directs the customer to a web tool that enriches the retail experience with styling inspiration and the nitty gritty tech behind each garment.

We’re looking forward to see you September 30th, or October 1st, at Store Du Nord.

Let it rain!

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NOCTURNE Jazz & Classical Music Event

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March 2

Women of Jazz at Store Du Nord